Googled The End of the World as We Know It

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Esteemed media writer Ken Auletta uses the story of Google's rise to explore the future of media at large. Auletta's unmatched analysis, vivid details, and rich anecdotes illuminate how the Google wave grew, how it threatens to drown media institutions, and where it's taking us next.

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Altri libri di Ken Auletta

• Hollywood ending: Harvey Weinstein and the culture of silence di Ken Auletta (2022)
• Frenemies: the epic disruption of the ad business (and everything else) di Ken Auletta (2018)
• Effetto Google. La fine del mondo come lo conosciamo di Ken Auletta (2012)
• Effetto Google di Ken Auletta (2010)
• Backstory: inside the business of news di Ken Auletta (2005)
• Backstory: the craft and business of journalism in America di Ken Auletta (2003)
• Greed and glory on Wall Street: the fall of the house of Lehman di Ken Auletta (1986)
• The Art of Corporate Success: The Story of Schlumberger di Ken Auletta (1985)
• The underclass di Ken Auletta (1983)
• The Streets Were Paved With Gold di Ken Auletta (1980)