Subliminal: How Your Unconscious Mind Rules Your Behavior

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Your preference in politicians, the amount you tip your waiter, all judgments and perceptions reflect the workings of our mind on two levels: the conscious, of which we are aware, and the unconscious, which is hidden from us. The latter has long been the subject of speculation, but over the past two decades researchers have developed remarkable new tools for probing the hidden, or subliminal, workings of the mind.

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• Il pensiero flessibile di Leonard Mlodinow (2018)
• The Upright Thinkers: The Human Journey From Living in Trees to Understanding the Cosmos di Leonard Mlodinow (2016)
• La grande storia del tempo. Un nuovo viaggio "dal Big Bang ai buchi neri" di S. W. Hawking (2015)
• Subliminal: the new unconscious and what it teaches us di Leonard Mlodinow (2014)
• Le due anime del mondo di Deepak Chopra (2012)
• La grande storia del tempo. Guida ai misteri del cosmo di Stephen Hawking (2012)
• Feynman's rainbow: a search for beauty in physics and in life di Leonard Mlodinow (2011)