Engines of Tomorrow How the World's Best Companies Are Using Their Research Labs to Win the Future

di Robert Buderi

2001 · 446 pagine · Simon & Schuster · ISBN 9780743200226

Trama

In this facinating and in-depth account reported from three continents, Robert Buderi turns the spotlight on comporate research and the management of innovation that is helping drive the economy's robust growth. Here are first-hand communiques from inside the labs of a reborn IBM, resurgent GE and Lucent, research upstarts intel and Microsoft, and other leading American firms - as well as top European and Japanese competitors. ..."--Dust cover.

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