The Ultimate Customer Experience
di Scott McKain
2023 · Simon & Schuster · ISBN 9781637632130
Trama
When was the last time you were a customer and received the Ultimate Customer Experience? Can you even remember? I’ve received great service from companies that I know didn’t give a damn about my business. You have, too, I’ll wager. How did that happen? Here is one possible answer: an individual cared about customers and overcame the obvious deficiencies in their organization’s inferior approach and lack of values.
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